Adapted from content excerpted from the American Express® OPEN Small Business Network
Downloadable Worksheets *
How to Come up with a Mission Statement (pdf)
Creating an effective mission statement is not easy. The worksheet should help you through the process.
Pricing a Service Business (pdf)
Service businesses need to determine their rate for “billable hours.”
Samples
Some sample mission statements; see if you understand the purpose of each business, and can identify their target customer.
Product Description – Service Company
Even service companies need to create a product description. See how No Place Like Home Page, a temporary personnel agency, does it.
Glossaries
A glossary of the different methods small businesses use to come up with prices that can generate profits.
How to Research your Industry and the Competition
Tips, hints and sources for tracking down up-to-date, reliable information about your market, your industry, and your competitors.
*Note on downloading: Worksheets are RTF (Rich Text Format) files which are compatible with most word processing programs. PDF (Portable Document File) versions are also available. PDF documents can be viewed using Adobe Acrobat Reader software, which can be downloaded from the Adobe site.
FAQ’s | Introductory Elements | Business Description | The Market |
Development & Production | Sales & Marketing | Management | Financials |
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